“the issue is ‘induced demand’ where the more easy questions you can answer, the more exotic questions you’ll get”
This observation really hit home for me. Exotic questions will then require an outsized portion of time, and typically yield a low volume of actionable insights / results.
How do you recommend teams push back against these requests?
The key I believe is having a growth model for the business and every question that can’t be framed as either validating the model or finding growth levers needs to be filed away. I know someone who has a “curiosities” folder for such questions and never answers them. Now this requires some organizational politics and that’s a topic I’ll get to in the future but it’s possible
“the issue is ‘induced demand’ where the more easy questions you can answer, the more exotic questions you’ll get”
This observation really hit home for me. Exotic questions will then require an outsized portion of time, and typically yield a low volume of actionable insights / results.
How do you recommend teams push back against these requests?
The key I believe is having a growth model for the business and every question that can’t be framed as either validating the model or finding growth levers needs to be filed away. I know someone who has a “curiosities” folder for such questions and never answers them. Now this requires some organizational politics and that’s a topic I’ll get to in the future but it’s possible